Ecommerce is undoubtedly the potential sector in the modern market leading the raising demand for deploying e-commerce software among enterprise businesses.
A proper e-commerce software can be a bridge, holding the company’s department on the same pages. So, even when you are the startups with your own idea to penetrate the e-commerce market, you do need software and platforms to enhance your future. If you run a long-standing company, which is in the period of digital transformation, let find out this article for more detail regarding technical support.
Let’s discuss enterprise business
Many people are confused between a regular business and an enterprise business. Obviously, they are not identical, despite performing very similar roles in serving customers and making a profit. So, the enterprise company needs:
- Offering more than one product category or service.
- Having separated departments, which share the same financial, technical resources, and management team.
- (Optional) owning multiple brands
Commonly, to be considered as enterprise business, e-commerce companies’ revenue has to exceed US$ 7.5 million.
Enterprise e-commerce platform
The Enterprise e-commerce platform allows partnership companies selling products in this platform with many additional features, which fit with the large size of enterprise business. In the market, while several platforms work in cloud-base, the business can hire a software outsourcing company to perform its unique enterprise eCommerce platform as a software package for more control capacity.
Enterprise e-commerce software
In practice, Enterprise Application software (or enterprise software) refers to be a system, executing to manage the performance of enterprise business. Enterprise e-commerce software provides an all-in-one solution to manage accounting, ordering systems, customers relationship, and more. The cost of adopting this software typically depends on business size.
Companies should consider their resource in deciding whether the software is cloud-based, installed, or combine these options (hybrid apps).
Related article: How to develop a successful enterprise mobile app
Main features of a typical enterprise e-commerce software
Modern enterprise eCommerce solutions provide users unlimited features, helping them to deal with management tasks more effectively. Here are some standard features, appeared in the majority of available e-commerce software.
- Providing data regarding product’ status: including available volume, storage ability, characteristics, etc.
- Business management: site traffic, mainstream products, Best-selling items, customer’s behavior, etc.
- Inventory and warehouse management
- Payment gateway integration
- Multichannel, omnichannel, and store chains management
- Point of Sale (POS) tools
- Customer relationship management (CRM)
- Account managers
What should be considered in choosing the right solution
The diversity of available options in the market regarding enterprise e-commerce software development might confuse you in choosing a proper solution for your business.
If you are struggling with the matrix of features, let take a look at the fundamental of your business. The ideal way refers to adopting a custom enterprise e-commerce solution. However, it will exchange with high investment at the beginning. Other modern enterprise e-commerce platform, which is available in the market only require a small amount of money to deploy but might not catch up with the business’ growth.
Business models in enterprise e-commerce software
Obviously, each business model has the district criteria in defining and serving potential customers. Whereby, Business should consider their current and future development strategies to develop the proper software, which is compatible with their objective.
For example, software for business-to-business (B2B) companies should focus on communication and connection tools among buyers and sellers before and after placing an order, since the transactions commonly take time. Additionally, B2B software also needs a feature to enhance a long-term relationship.
The difference from B2B software, business-to-consumer (B2C), and direct-to-consumer (D2C) companies need software that offers faster and more convenient features to perform orders, including instant payment and quick check out. As the B2C model serves an enormous number of customers, it a method to implement big data analysis and automatic reports.
Related article: Dedicated development team Vs In-house developers: What is the best for enterprise software development
Consider SaaA, IaaS, PaaS
The services model you chose will decide how your enterprise software solutions deployed. Currently, there are three popular models that you should consider since they consist of both benefits and drawbacks. Depending on the characteristic of each business model, software delivery will perform differently.
1. Software as a service (SaaS)
Planning to develop a SaaS means developing cloud-based software, which allows access via web applications or internet browsers. SaaS business holders make money via leasing access to the host and databases, which commonly known as subscription fees. As a user, the company should pay a fee to use SaaS without developing their own custom software. Therefore, the advantage of a SaaS vendor tends to be the drawback of users and vice versa.
|Require low investment: as the user of SaaS, you only need an internet browser to access the software.||Heavily rely on connectivity: Since SaaS is cloud-based, it does require a certain internet connection to access.|
|Effortless in maintenances: The host will responsible for deploying and maintaining the whole database.||The threat of insecurity: As you use a service, you agree to put your data into the SaaS vendor’s hand. In which, it might induce an unexpected data leak|
|Ease to access and modify: With internet access, you can make changes in the system for immediate enforcement.||Weak self-control: you cannot decide when the software upgrade or renovate. It belongs to the SaaS vendor’s authorization.|
2. Infrastructure as a service (IaaS)
IaaS holders provide both hardware and software infrastructure to users, helping users full capacity to control the databases, storage space, and networking. You can set up and use, while the IaaS providers take responsibility to manage and maintain it.
|Strong self-control: if using IaaS, you have more power to control the software infrastructures than using SaaS||Hiring an IaaS might not be an effective long-term strategy in favor of adopting your own system. In-house infrastructure claimed to bring a higher return on investment (ROI) for the owner in the long run.|
|Improve flexibility and scalability to users: IaaS allows you the ability to control the internal system, while the providers will help with infrastructure to meet your rapid growth in scale.||Take time to set-up: unlike SaaS, IaaS requires users to have technical skills to install the internal system, which might require more time and effort than using a pre-installed software.|
|Lower cost: apart from subscription fee, you might not pay extra costs for maintaining and developing the infrastructure||Upgrade cost: users need to pay for any system upgrade. Not only financial issues, but you should also prepare personnel, who have a proper technical background to manage the upgrades|
3. Platform as a service (PaaS)
You can use the PaaS as an environment to adopt your own enterprise e-commerce software. The PaaS only offer hosting used to deploy, while the remaining development process belongs to users.
|High autonomy: dedicated software development team can use PaaS as a frame to develop their unique software without any limitation of creativity.||Dependence on the platform: you have to develop software in the exact platform supported by the PaaS provider. To deploy on another platform, you need to do new development.|
|Save time for testing and implementing: PaaS provides tools to regularly test the performance of the custom enterprise e-commerce solution.||Require more investment in business scaling: PaaS might not be suitable for rapid growth business since it needs to deploy another version.|
|Low compatibility trouble: You can handily solve the issue related to server and platform without external assistance.||Limited cloud compatibility: some of the custom features might not work in a cloud computing environment.|
In conclusion, adopting a custom& Enterprise eCommerce software has never been a cheap investment. In fact, extra benefits exchange with additional cost. For e-commerce enterprises getting ready for rapid growth, it is necessary for custom software development for further scaling, which is compatible with the business innovation in the long run. For technical assistant, you can contact Adamo Digital, a leading software outsourcing company in Vietnam.